Why are the chinese fashion industry’s new crop of fashion icons just so much prettier than the old-school ones?
China’s clothing market has been growing for years and it’s no longer limited to the country’s vast urban centers.
It’s now an ever-expanding, multi-billion dollar global market with more than 2.6 billion consumers worldwide.
But for the past decade, fashion designers have been forced to fight to stay ahead of the game by the changing landscape.
One of the reasons for this is that China is a market where people don’t like to buy traditional Chinese brands.
So, fashion is becoming more and more expensive.
It is increasingly seen as a luxury luxury brand rather than a fashion product, according to industry expert Andrew Zhang.
“You can’t go to a designer’s website and ask for the price of their shoes and wear them on your body and that’s the reality,” Zhang told Business Insider.
“They are selling at prices that people will be happy to pay.
They are selling something that people won’t be happy with.”
In order to survive, fashion brands have had to make creative choices in order to stay relevant.
Some have turned to digital marketing to make sure their designs are more visually appealing than the originals.
The biggest shift has been to embrace a more “organic” approach to design.
This means they take cues from nature.
For example, brands like Gucci and LVMH have created new products and styles based on local flora and fauna.
These have been popular with Chinese consumers who want to wear the natural look of their country and feel good about themselves, said Zhang.
Other designers, like Guo Guangyao of the popular brand LVMHQ, have tried to keep their designs authentic by using traditional Chinese materials and designs.
But it’s not just Chinese designers that are changing the face of fashion.
American brands are also looking to create something more sustainable.
Macy’s, for example, launched a sustainability initiative in 2015 that aims to create sustainable and organic clothing.
As a result, the company recently announced that it is ending the use of cotton and nylon in its clothes and will start using hemp.
While the company has come a long way in the past few years, it still has a long road to go in the future.
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